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Markets and Company Platform

Airlead provides two workspace experiences for different parts of a lead partnership.

Choose Markets when you need to

  • connect one or more lead sources
  • distribute interests to buyers
  • apply buyer criteria and capacity limits
  • support exclusive or multi-buyer delivery
  • track transactions, feedback, and settlements

Choose Company Platform when you need to

  • receive leads into a CRM-style list
  • assign and work incoming records
  • keep list-specific stages and fields
  • report quality feedback or Storno to the sender
  • collaborate without configuring Markets delivery

How both sides connect

A Markets buyer is a commercial recipient configured by the sender. A Company workspace is a complete Airlead workspace operated by the recipient. They are different objects, even when Connect links them.

Access and missing features

Company workspaces are commonly created through an invitation from Airlead or a lead partner. Markets workspaces may require activation before all delivery functions are available. If a menu item is missing or an action returns 403, first confirm:
  1. You are in the intended workspace.
  2. The workspace is Markets or Company Platform as required.
  3. Your role has permission for the action.
  4. Your plan includes the capability.
Next: Markets quickstart · Company quickstart