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Glossary

Use these terms in docs, support replies, and API payloads.

Important distinctions

  • A buyer is not the same object as a Company workspace.
  • A person is the contact; an interest is one product-specific request.
  • A source brings data in; a channel controls distribution.
  • A channel distributes in Markets; a list organizes work in Company Platform.
  • A delivery is the action; a transaction is its recorded commercial lifecycle.
  • An idempotent replay repeats the same event; a duplicate matches an existing email or phone under configured rules.